Marketing Solutions
Based on blockchain technology, establish a new marketing and incentive model and set up an e-sales mall which uses blockchain as the underlying layer. Blockchain marketing platform that is opened to public ensures data is open and transparent, builds a trust channel for enterprises, community members and consumers, increases brand credibility and stimulates sales growth.
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Pain Point
  • 1
    Monopolization of Data and High Marketing Cost
    Currently, most of the Internet data are monopolized by mainstream e-commerce platform, thus manufacturer and brand manufacturer have no choice but to purchase data from mainstream platform to carry out marketing. Eventually, this results in high marketing cost.
  • 2
    Channel Abduction Causes Development Hindered
    Manufacturing enterprise relies on channel sales, so they are unable to receive feedback from consumers. Furthermore, this type of enterprise often abducted by distributor and turns into a product processing factory, therefore it hinders the expansion of enterprise.
  • 3
    Traditional Marketing Brings Poor Effect, Unable to Reach User
    Consumption has entered into a new era that emphasizes on personalization, diversification and customization. Consumers are no longer sensitive to advertising, promotion or other traditional methods, because these methods are short of mechanism and method that will directly build trust relationship with consumers.
Plan Advantages
  • Real and Transparent Transaction
    Achieve absolute fairness using blockchain, ensure income of marketing personnel is fairly distributed.
  • Absolute Fair and Just
    Achieve absolute fairness using blockchain, ensure income of marketing personnel is fairly distributed.
  • Effective Guarantee of Incentives
    Via blockchain, not only enterprise trust will increase, but the initiatives of marketing personnel and consumer in supporting and spreading information will also increase at the same time. Thus, this spontaneous promotion has been formed to facilitate propagation of products and enterprise brand effectively.
  • Facilitate Enterprise Brand
    Via blockchain, not only enterprise trust will increase, but the initiatives of marketing personnel and consumer in supporting and spreading information will also increase at the same time. Thus, this spontaneous promotion has been formed to facilitate propagation of products and enterprise brand effectively.
  • High Quality Shopping Experience
    Based on community gene of blockchain community, consumer can purchase directly after recommendation without needing additional software as medium.
Scheme Structure

Make Use of Token Economic Model:Establish stable cooperation management in between Little B and manufacturer under the contract model. All mall orders will be issued on chain, and every month the sales amount will be used in division of Little B through smart contract method.

Purchase Order Issued on Chain:Ensure transparency of data and improve trust among partners using anti-tampering of blockchain.

Introduce Secondary Distribution Model:Make no cost difference between people who enter first and enter later in order to increase the willingness of people to join in.

Increase Token Circulation Program:Token not only can be used to purchase goods in the mall, but also provides support to third party e-commerce goods. Thus, this makes token widely be used, and at the same time ensures the value equity of token circulation.

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